One Of The Unique Features Of Snapchat Is The Snapscore Which Gives Each User A Numerical Score Based On Their Activity On The App While It May Seem Trivial At First An Increasing Snapchat Score Can Be A Source Of Pride And Satisfaction For Brands In Essence It Allows You To Engage With Your Customers On Yet Another Platform An Active Snapchat Profile Can Help Brands Connect With Their Audience Through Real Time Engagement Behind The Scenes Content And Creative Storytelling That Resonates With Snapchat S Young And Highly Engaged User Base Unlike Other Social Platforms Where The Like Feature Is Used To Indicate How Many People Have Engaged With A Particular Post Or Piece Of Content Your Popularity On Snapchat Is Based On Your Snapscore What Makes Your Snapscore Go Up Basically The More You Interact With Others The Higher Your Snapscore Will Be Snapchat Stories Are Another Great Way To Increase Your Snapscore While Also Engaging With Your Customers And Followers By Consistently Posting Interesting And Engaging Content To Your Story You Ll Attract More Views And Engagement Which Can Lead To A Higher Score One Of The Unique Features Of Snapchat Is The Snapscore Which Gives Each User A Numerical Score Based On Their Activity On The App While It May Seem Trivial At First An Increasing Snapchat Score Can Be A Source Of Pride And Satisfaction For Brands In Essence It Allows You To Engage With Your Customers On Yet Another Platform An Active Snapchat Profile Can Help Brands Connect With Their Audience Through Real Time Engagement Behind The Scenes Content And Creative Storytelling That Resonates With Snapchat S Young And Highly Engaged User Base Unlike Other Social Platforms Where The Like Feature Is Used To Indicate How Many People Have Engaged With A Particular Post Or Piece Of Content Your Popularity On Snapchat Is Based On Your Snapscore What Makes Your Snapscore Go Up Basically The More You Interact With Others The Higher Your Snapscore Will Be Snapchat Stories Are Another Great Way To Increase Your Snapscore While Also Engaging With Your Customers And Followers By Consistently Posting Interesting And Engaging Content To Your Story You Ll Attract More Views And Engagement Which Can Lead To A Higher Score Welcome To The Few Other Factors That Snapchat Mentions While No One Knows What Exactly These Factors Are There Are Some Solid Theories Based On Research These Are The Likely Contributors To Your Score